Biggies Burger's subsidiary brand, Bigguy's Wingery, inaugurated their first store in Dommasandra, Bengaluru.
The launch of Bigguy’s Wingery first store marks the beginning of a menu filled with several varieties of chicken wings.
Their chicken wings are made with rare flavours, coupled with unique sauces in addition to the regular chicken wings sauce, sets Bigguy’s Wingery a distinguished restaurant for its consumers.
“We are thrilled to start off with our new venture that caters to India’s most in demand delicacy – the chicken wings. Our menu specially curated to exceed the expectations of our consumers will surely take Bigguy’s Wingery to great heights.” said Ashutosh Patra, Co-founder of Bigguy’s Wingery.
“We aim to expand pan India and tap on market opportunities across tier I, II and III cities where global brands haven’t had their presence yet. We ensure consumers of these untapped markets are able to gain access to QSR chains and relish the chicken wings of both Indian and global flavours”, he added.
Brand will become a disruptive brand in the market with its special deals and promotions, including discounts on large orders, loyalty programs for its regular consumers, free sides with wings and many more.
Their expansion plans focus on franchising model and plans to empower its franchisees to be able to build thriving businesses in their communities.
Bigguy’s Wingery intends to expand its reach across India, with a target of securing 10% of the market share, starting with an initial focus on the southern region.
As a part of their expansion strategy, the brand is set to open 50 new stores this year, with locations planned for Bangalore, Hyderabad, Chennai, and Coimbatore.
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